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Acquisition Marketing Coordinator

Greenbelt, MD

At Bozzuto, it’s all about experience. Whether it’s the experience you bring, gain, or give, we want your journey to be exceptional. Guided by our core values of creativity, concern, passion, and the pursuit of perfection, we’ve been creating inspiring, engaging, and vibrant communities for three decades. 

Why do we do it? Because home is where aspirations are pursued, and memories unfold. We believe in the power to impact the lives of the people we touch through the delivery of extraordinary experiences.

Primary Responsibilities:

Bozzuto is seeking a driven Acquisition Marketing Coordinator to join the team to support digital advertising platforms and assist in launching new campaigns within the Bozzuto Management Company (BMC) portfolio. The ideal candidate is an organized self-starter and team player, with an analytical lens who loves problem solving, knows when to ask questions, and is eager to help our team maintain the Bozzuto brand and the integrity of our processes.  This role offers a hybrid work environment and will permit one to work in-person at our corporate office in Greenbelt, MD 2-days per week and 3 day’s remote.

Key Responsibilities:

  • Support the new advertising launch process for all new properties, which includes ensuring that all listings and advertising campaigns are set up consistently and according to Bozzuto standards.
  • Monitor external Internet Listing Service (ILS) platforms to ensure upgrades, enhancements or other changes are noted, in compliance with the feed, and a consistent level of performance is maintained across properties.
  • Manage social media and ILS related helpdesk tickets and provide support and troubleshooting assistance.
  • Support the Acquisition Marketing Manager in external vendor meetings and fulfill project management duties for related projects.
  • Assist the Acquisition Marketing Manager with setup and maintenance of ongoing social media and paid search campaigns.
  • Assist in maintaining and improving compliance for lead source tracking standards across all digital advertising in collaboration with the data analytics team.
  • Monitor external vendor reporting to ensure lead source tracking standards follow Bozzuto standards.
  • Subject matter expert for budget tool inquiries and troubleshooting for Bozzuto Management Company (BMC) performance and brand marketing team members.
  • Manage the monthly paid advertising export to aid in lead generation for BMC sites.
  • Assist in facilitating the monthly Bozzuto Management Company BMC marketing rebill process.
  • Assist with lead generation assessments for Performance and Brand Marketing teams.
  • Collaborate with marketing and on-site teams to provide training and support on marketing systems, processes, and best practices.

What You Bring to Us:

  • BA/BS degree required.
  • Knowledge of Microsoft Office Suite and Facebook Business Manager required.
  • 1+ years of property management experience or equivalent time spent in an entry level digital marketing role.
  • Previous marketing experience in the real estate industry is preferred.
  • Strong business writing, relationship-building and verbal communications skills.
  • Proficient in critical thinking and problem solving.
  • Knowledge of property management industry and systems is preferred but not required.
  • Knowledge of Yardi Voyager, Yardi CRM, Knock, OneSite, Entrata, Google Analytics, and Basecamp is a plus.

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What We Bring You:

In addition to an award winning culture and amazing work spaces, Bozzuto offers a wide range of insurance options, financial programs, and benefits that let you and your family be healthy and plan for the future. Our benefits take into consideration everything from career development to retirement, family matters, health and wellness. Bozzuto is committed to doing everything it can to offer you quality benefits and healthcare coverage—including access to the best doctors and hospitals at an affordable price. Bozzuto is proudly an Equal Opportunity Employer EOE/M/F/D/V.

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